The International Public Relations Manager is an independent self-starter able to combine a knowledge of the media industry with the accomplishments of BlinX to build and maintain a strong public identity for the company. This position is responsible for raising awareness of BlinX's mission and achievements both within the media industry and the general public.
Additionally, this position will be responsible for working with BlinX's various public facing executive to prepare them for any engagements where they will be representing the company, drafting and/or reviewing any documents that are intended for public dissemination, and advising on any mission critical events that BlinX may encounter involving the company's public image.
1. Build, maintain, and grow media network
2. Prepare press release and other press related documents
3. Draft speeches for public engagement events
4. Design, advise, execute on strategies to strengthen BlinX's public image
5. Monitor, evaluate,and report on the state of public awareness of BlinX
- Professional, adaptable, cultured and self-motivated
- Experience or background in public relations or marketing
- Comfortable working in a multi-cultural team and independently
- Not afraid of working on projects with little or no direction if the challenge arises
We are looking for a driven Social Media Specialist to attract and interact with targeted virtual communities and networks users.
The goal is to gradually achieve superior customer engagement and intimacy, website traffic and revenue in the photography and action camera communities, by strategically exploiting all aspects of the social media marketing roadmap.
Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
Set up and optimize company pages within each platform to increase the visibility of company’s social content
Moderate all user-generated content in line with the moderation policy for each community
Create editorial calendars and syndication schedules
Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
Collaborate with other departments (marketing, sales etc) to manage reputation, identify key players and coordinate actions
Proven working experience in social media or related field
Excellent consulting, writing, editing (photo/video/text), presentation and communication skills in English
Demonstrable social networking experience and social analytics tools knowledge
Adequate knowledge of web design, web development, CRO and SEO
Knowledge of online marketing and good understanding of major marketing channels
Positive attitude, detail and customer oriented with good multitasking and organisational ability
Fluency in English
BS in Communications, Marketing, Business, New Media or Public Relations or equivalent work experience
- Company type: Private
- Recruiter Type: Electronics/Semiconductor/IC
- Industry type: Education/Training/Universities and Colleges
BlinX is an action camera manufacturer based in Beijing China, which has been operating since late 2014, formed with many years of consumer electronics and action camera industry experience.
BlinX’s range of products are unmatched in the world of action cameras, as we focus on bringing style and elegance into a world of adventure. Our vision is to provide our customers with the means to capture their life experience, and the ability to share them to the world with ease.
BlinX believes that every single person tells a unique story in capturing their life experience, thus our cameras are a symbol of inspiration of this uniqueness. It’s a statement to the world that there is beauty in every action, even in our designs.
As a group of photo and electronics enthusiasts, we devote ourselves in developing new ways to record and share life experiences, with a sense of style and individuality. Our Action Camera models are a result of this devotion, mixed with years of hard work.
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- Current Location: Beijing China
- Address: Sanlitun, Chaoyang, Beijing
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