The ideal candidate will be responsible for creating digital marketing content and demand generation. You will help us create a strong brand presence with innovative promotional offerings, online and offline marketing campaigns, and marketing events. You will collaborate with the product marketing manager and sales team to ensure that marketing efforts support business goals. Finally, your analytical skills will assist you as your monitor and report on the success of your marketing efforts.
1. Assist with Director to develop digital and social strategies in line with company objectives.
2. Create and manage effectively integrated – and data-driven – marketing campaigns across digital and social channels, including managing day-to-day campaign adjustments to continuously improve targeting and campaign performance.
3. Provide strategy, execution, and optimization across all digital channels – SEO, SEM, email, social, and web.
4. Empower the sales team with marketing content and demand generation campaigns that help drive sales
5. Track, analyze and report the ROI of marketing campaigns
1. Experience in marketing or PR, contents creation, marketing event, and social media operation.
2. Working experience in the IT industry is preferred.
3. BS/BA in Marketing, Sales or a related field of study
4. Excellent logical thinking, writing, and communication skills
5. Fluent in both Mandarin and English, English native speakers would be preferred.
Fujian Newland Auto-ID Tech. Co.,Ltd.
- Company type:
- Recruiter Type: Employer
- Industry type: Computer services
Newland AIDC was founded in 1999 as a wholly-owned subsidiary of Newland Digital Technology (Listed company, Stock code: 000997), with over 20 years of R&D in data capturing & enterprise mobility, Newland AIDC has become one of the leading companies in the auto-identification industry. We provide tailored scanning solutions to varieties of industries including retail & hospitality, transportation & logistics, manufacturing, healthcare, mobile payment, etc. Newland AIDC covers all series scanning products such as barcode scanners, mobile terminals, interactive kiosks, OEM & ODM, etc.
Newland AIDC is #4 AIDC manufacturer and #3 OEM manufacturer worldwide. We are the only company that makes 2D decoders in the world. We have set up Newland America, Newland EMEA, Newland Taiwan and have more than 10 overseas sales offices.
- Current Location: Fuzhou(Fujian) China