Social Media Content Creator (US Market) Social Media Content Creator (US Market)

Job ID: 1355098571
Date Updated:Feb 25
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Recruiter: Hangzhou Peitu Biotechnology Co., Ltd
  • Work City : Hangzhou
  • Salary Range : 10000 - 15000 CNY /Month
  • Work Experience :≥1 year(s)
  • Job Type :Full Time
Role Summary

We are a fast-growing pet snack brand expanding into the US market. We are looking for a Native-born AmericanContent Creator based in China to be the "face and voice" of our brand on TikTok and Instagram.
This is an end-to-end creative role. You will be the architect of our US social presence—from spotting trends to scripting, filming (in China), editing, and engaging with our American community. If you have a knack for viral storytelling and know exactly what makes American pet parents click "Buy," we want you.

Key Responsibilities
1. End-to-End Content Production: Lead the entire lifecycle of TikToks and IG Reels: ideation, hook-driven scripting, filming, and high-energy editing (CapCut/Premiere).
2. Cultural Bridge: Translate our product's USP into American humor, trends, and lifestyle aesthetics. Ensure the content feels local to the US, despite being filmed in China.
3. Platform Management: Handle daily posting and community management on TikTok and Instagram, optimizing for US time zones and algorithm trends.
4. Trend Sourcing: Maintain a "constant-online" awareness of US pet-fluencer trends, sounds, and challenges to keep our brand relevant and "scroll-stopping."
5. Brand Face: Act as the primary on-camera talent for short-form videos, demonstrating products and building trust with the US pet community.

Requirements
1. Native American English Speaker: Born and raised in the US with a deep understanding of US consumer culture and social media nuances.
2. Currently Based in China: Able to work on-site for filming and collaboration with our product team.
3. Social Media Savvy: Proven track record of creating engaging content on TikTok/Instagram (portfolio required).
4. One-Man Crew: Ability to handle lighting, framing, and mobile video editing independently.

Bonus Points (Preferred)
Pet Owner: Being a dog or cat owner is a major plus and will help you better understand the "pet parent" psyche in the US.

Skills
CapCut 、 Premiere
Language
• English, Conversational • Chinese, Basic
  • About us
    hangzhou Peitu Biotechnology Co., Ltd. is a company that has been meticulously working in the pet food industry, specializing in the research and development as well as sales of pet food. It is a subsidiary of Singapore's PETOUR Group. The two brands it has established, Bite of Wild and Mr.vet, have gained wide acclaim and a loyal user base in the Southeast Asian market with their superior quality and unique formulas, precisely meeting the needs of pet owners there. Upholding the noble vision of "making pets eat better", the company has actively engaged in overseas market expansion and successfully established localized professional branch teams in several Southeast Asian countries. By deeply integrating into the local society, it not only understands the regional culture and consumer preferences but also is proficient in policy regulations and market dynamics such as logistics and warehousing, providing comprehensive support for the promotion of its products, the optimization of customer service, and the efficient operation of the supply chain, thus promoting the company's steady development in the Southeast Asian market.


    Our Mission
    Integrating the advantages of the Chinese supply chain to provide overseas users with high-quality, low-priced, and well-designed pet products.
    Our Vision
    To grow into the top mid-to-high-end pet product brand in Southeast Asia, with an annual revenue of over 1 billion.
    Company Values
    Customer First, Integrity and Honesty, Pursuit of Perfection, Always Entrepreneurial.
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